Hands on Training

Get a two-day hands-on learning experience with Chef Ari Sexner, Charlie Wettlaufer, and other juicing experts. Limited to 20 spots, reserve yours today!

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Secrets to Success

With both classroom sessions and hands-on training, we’ll cover topics such as making and bottling juice in bulk, smoothies and bowls, sanitation plans, recipe development, and more!

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Why Juices are Getting Smaller Cold Pressed

Meet Other Juice Business Owners

These sessions provide an incredible opportunity to network with your fellow members of the industry, get all your questions about running an efficient business answered, and receive invaluable training from the experts!

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Curriculum

Each day we will begin with a catered breakfast at 8:30am, and education will start around 9am, and wrap around 4:30-5pm.

HANDS ON EDUCATION

Producing the highest quality juice
Creating original recipes
Costing and pricing recipes
Organizing a juice production schedule
Developing an order guide and ordering from distributors
Batch-producing smoothies and bowls
Producing non-dairy milks in-house
Creating other profitable items such as superfood lattes and overnight oats
Juicing trends and unique items
Developing a successful made-to-order juice program
Elevating presentation and merchandising
Hands-on equipment training on Goodnature juicers
A behind the scenes look at Goodnature including a factory tour

SOCIAL EVENTS (OPTIONAL)

Outdoor local music concert steps from the Goodnature offices - Free to Public
5k run / walk (must register by May 12) - Free for School of Juice Students

MEALS

Catered breakfast and lunch served each day

Meet Your Instructors

Chef Ari Sexner

Chef Ari has been consulting for juice companies since 2014, and is the author of “The Juicing Companion”. As a classically trained chef, his specialties include creating custom recipes, calculating costs of goods, designing kitchens, working with the health department, staff training and more.

Charlie Wettlaufer

Being a 2nd generation owner of Goodnature, Charlie has been surrounded by the juicing business his entire life. Creator of the Goodnature Juicing Blog, JuiceCon, and Goodnature Radio. Charlie is passionate about helping small businesses succeed.

Location Details

Goodnature Products, Inc.

701 Seneca St., Buffalo NY 14210

Recommended Nearby Hotels

Buffalo Marriott at Le-Comm Harbor Center

Westin Hotel Buffalo

Hyatt Regency Buffalo

Airport

The nearest airport is Buffalo Niagara International (BUF). Alternatively, you may fly into Rochester, but that is about a 1.5hr drive away.

Register Today

$1,499 / ticket. Buy one get one 50% off! Registration closes May 10th, 2025.

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